Instagram debuts tool to help creators earn commission on purchases

Brahm Buck

Dive Brief:

  • In a bid to increase their support for influencers and creators, Instagram and Facebook on Tuesday announced plans for new affiliate marketing and e-commerce features, according to a blog post

  • Select Instagram creators can already tag products from affiliate brands or sell their own products via the Shops feature. In the next few months, the platform will test a “native affiliate tool” that will enable creators to earn commissions on purchases they drive by sharing items with their followers.

  • Instagram and Facebook have also enhanced their badges on Instagram Live and Stars on Facebook, which help creators

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Jennifer Aniston’s ‘The Rachel’ Hair Stylist Released This Foam

Brahm Buck

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One thing nearly all of Us have in common is an everlasting love and envy for Jennifer Aniston’s hair. It’s acted as inspiration for countless people around the world for decades now. Of course though, we all know the craze really started with “The Rachel.”

The Rachel was created by master colorist Michael Canalé (alongside famed hairstylist Chris McMillan), who has been doing Aniston’s hair since those fond Friends days. She still sees him regularly too! That’s why when he launched

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Want data about a product’s sustainability? There’s a browser extension for that

Brahm Buck

Hundreds of millions of products are for sale on Amazon, including those sold by the e-commerce giant itself and items offered through its marketplace, which is made up of third-party sellers who sell new or used goods alongside Amazon’s own offerings.

Now, a new startup called Finch is on a mission to rate those products for their environmental impact throughout their lifespan — from manufacturing to disposal. It’s starting with items representing 40 categories, including personal care, and bathroom and home cleaning supplies.

To do this, Finch uses a proprietary algorithm that assesses products on what they’re made of,

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St. Paul City Council moves to shut down tobacco store

Brahm Buck

The St. Paul City Council on Wednesday rejected a rezoning request in the North End neighborhood, effectively shutting down a tobacco store that some neighbors say has become a crime magnet.

The city in 2019 mistakenly granted Ali Alfureedy a tobacco product shop license for his 444 W. Maryland Av. property, which isn’t zoned for such permits. In March, Alfureedy asked the city to rezone the site so he could stay in business.

That prompted a backlash from neighbors, who complained Alfureedy wasn’t doing enough to stop crime in the parking lot of his property, which also houses a restaurant

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Guiding Stars Launches New Look to Make Finding Nutritious

Brahm Buck

PORTLAND, Maine, June 09, 2021 (GLOBE NEWSWIRE) — Guiding Stars, a leading nutrition guidance program used by several leading East Coast grocery retailers and other organizations throughout North America, announced today the launch of a fresh new look that will make finding nutritious choices even simpler for consumers online and in stores.

“As we’re emerging from the pandemic, consumers are more interested in health and nutrition then ever as they care for themselves and their families and manage health conditions, as well as look to boost their immune systems,” said Julie Greene, director of Guiding Stars. “As the focus on

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